Yuasa celebrate ten years in the BTCC with the launch of 2020 challenger and a blast from the past

Yuasa are celebrating their ten-year anniversary in the British Touring Car Championship with the launch of their 2020 challenger. The battery brand, manufactured by GS Yuasa, unveiled the Honda Civic Type R FK8 alongside the championship winning Civic FN2 from 2011, a nod to their successes over the last ten years.

Launched earlier today at Team Dynamics headquarters in Droitwich, Worcestershire, the 2020 Honda Civic Type R FK8 has seen significant development over its predecessor as the team fights to become champions once again.

The launch marks Yuasa’s ten-year anniversary with the team, having first become sponsors in 2010. To celebrate the battery manufacturer’s decennary – Matt Neal’s championship winning Honda Civic FN2, featuring Yuasa’s distinctive red, white and black livery, made a special appearance at the exclusive launch event held at Team Dynamics headquarters.

The 2020 Halfords Yuasa Racing Civic Type R.

The cars feature a fresh new livery featuring Yuasa’s distinctive branding alongside matte elements for the first time. To commemorate the battery manufacturer’s decennary, a special 10-year anniversary logo is also featured on the car’s side. Fans can get a glimpse of the new livery in person when the cars hit the track for pre-season testing at Silverstone later this month.

The cars will be piloted by three-time champion Matt Neal and Dan Cammish, with pre-season testing scheduled to take place at Silverstone on Tuesday 17 March. 2020 marks Matt’s record-breaking 30th year in the championship. In that time, he has secured 63 race wins and three drivers’ championships.

The Droitwich-based team hope to build on the Honda Civic FK8’s successes over the last two seasons. The Team Dynamics-run Halfords Yuasa Racing team scored podiums at 18 races in 2019, securing the team’s championship, but narrowly missed out on becoming drivers’ champions at an action-packed season finale at Brands Hatch.

James Hylton, Managing Director at GS Yuasa Battery Sales UK Ltd said: “We’re proud to continue our partnership with Halfords Yuasa Racing, especially as we celebrate ten years in the championship and look forward to our 11th season.

“Yuasa are the UK’s number one choice for automotive and motorcycle batteries and our performance on track over the last ten years have strongly reflected our core values of quality, reliability and performance. Both Matt and Dan have provided some incredible results and we’re very much looking forward to watching them hit the track for the first time later this month.”

Matt Neal & Dan Cammish holding Yuasa batteries

Matt Neal, Halfords Yuasa Racing Driver and BTCC Champion added: “Where do I start! Not only have Yuasa been our longest serving sponsorship partner, but they have truly embraced the meaning of the partnership from our humble beginnings together back in 2010.

“I cannot thank them enough for the help and support they have given the team and I over the years, through the good times and the bad, they have stood by our side. I am very proud to be associated with the Yuasa brand and the great team of people that are behind it and its products.”

Matt and Dan join the Yuasa Racing family alongside reigning British Rally Champion Matt Edwards and the Yuasa-backed VisionTrack Ducati team in the British Superbike Championship.

Yuasa has a long and proud heritage in the BTCC, sponsoring the Honda works team in 2010 before becoming a title sponsor a year later. During this time, the world’s leading battery manufacturer has enjoyed phenomenal success on the track, claiming an unprecedented four manufacturers titles and four drivers’ championships.

The 30-round championship starts at Donington Park at the end of March before visiting some of the UK’s most famous circuits including Knockhill, Snetterton and Thruxton. The season finale takes place at Brands Hatch in October.

To stay updated with all the news and up-close action on BTCC race days, follow @YuasaEurope on Twitter or like us on Facebook. To find out more about Yuasa, click here.

Date published: 16 March 2020.

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